In a global business environment the number one asset for an enterprise is its data. It’s data that enables the fine-tuning of products and research into new product development. It’s data that enables constant customer contact, client billing and delivery to clients. Yet, cyber-risk insurance that protects that data and the misuse of that data…
As you know, here at Riskheads, we’re big fans of technology being used to improve insurance offerings. We’re firm advocates of using technology to lower costs and improve customer service. One thing we’ve realized is that while we’ve often signposted technological benefits – we’ve never taken the time to examine what makes for a “digital…
A commonly acknowledged concern for insurers is customer relations. It comes up in all the major analysts’ reports year-after-year. Most insurers have been investing in customer relationship management (CRM) programs over the last decade. Today, we’d like to ask if that’s enough and whether it’s time for insurers to consider transitioning to customer experience management…
There are rumblings on the horizon (well over the Atlantic) that the two biggest names in technology are about to sink their claws into the insurance market in the United States. Amazon is strongly considering entering the life insurance market and Google is about to jump into car insurance according to the news. Google and…
In a lot of ways the insurance industry has struggled with technology. Industry adoption of new technologies runs far behind other financial services sectors. Consumers have latched on to price comparison websites to drive down margins for brokers and insurers alike. Customers expect service across a whole range of contact points that didn’t so much…
Mobile applications are becoming more and more significant in the way consumers choose to do business. Yet despite that; less than 10% of British customers are interacting with their insurers in this way. That means there’s significant opportunity in the market for insurers ready to invest in mobile applications. We’ve put together 5 reasons for…
If you want to know if your investment in IT is making the best impact on your brokerage; here’s our step-by-step checklist to see if you’re really getting the most from your digital investments. 1. Is IT automatically involved in marketing ideas? It may seem a bit strange but if marketing decides that a new…
There’s no doubting the importance of social media for making connections with potential customers and for consolidating relationships with existing clients. However, one of the big challenges facing insurance brokers and insurers is how to tackle social media in a meaningful way. Too many LinkedIn profiles and Facebook accounts start with good intentions and then…
